Laura bag Collection
Laura bag Collection
Roberto Verino by Laura Ponte - OI2018-19 - 2
Roberto Verino by Laura Ponte - OI2018-19 - 2

Work in progress

We invited Laura Ponte to design a bag for our Fall-Winter 2018-2019 fashion show as part of the “The Look of Love” collection by Roberto Verino. Don’t miss the exciting creative process and the end result. “I started off with a “doctor’s bag” with the Designing Staff. First, I studied a lot about this kind of bag, the materials and the techniques used in the forties. I also found inspiration in the vintage sports bags of the boxers, which furnished me with a whole new perspective”.

Roberto Verino by Laura Ponte - OI2018-19 - 3
Roberto Verino by Laura Ponte - OI2018-19 - 3
Roberto Verino by Laura Ponte - OI2018-19 3

“Then I began to draw some free and somewhat daring sketches in order to adapt the bag little by little to the shape and size I had in mind and with the details which would enhance its practicality. My goal? To create an everyday bag, useful and modern in its elaboration but with a discrete and refined look. What I would highlight without a doubt is its finishing, the concealed pockets and its versions with an XL hound’s-tooth print”.

Roberto Verino by Laura Ponte - OI2018-19 - 4
Roberto Verino by Laura Ponte - OI2018-19 - 4
Roberto Verino by Laura Ponte - OI2018-19 - 5
Roberto Verino by Laura Ponte - OI2018-19 - 5
Roberto Verino by Laura Ponte - OI2018-19 - 6
Roberto Verino by Laura Ponte - OI2018-19 - 6
Roberto Verino by Laura Ponte - OI2018-19 3

“Then I began to draw some free and somewhat daring sketches in order to adapt the bag little by little to the shape and size I had in mind and with the details which would enhance its practicality. My goal? To create an everyday bag, useful and modern in its elaboration but with a discrete and refined look. What I would highlight without a doubt is its finishing, the concealed pockets and its versions with an XL hound’s-tooth print”.

Laura Confidential

“I was born into the fashion world. My grandfather was a tailor and he had owned several department stores in Asturias. I have grown up with all the different aspects of fashion, some more glamorous than others, but all of them very interesting. I love to design and give life to a special creation. The first thing which attracts me to a bag is its materials and its colors. I am a woman who likes big bags in which I can fit my whole “office” into it. I could single out from my collection, the most classic version in browns which is always a great option and, for fun, there is nothing like a greenish- yellow hound’s-tooth print. Roberto Verino is a timeless and contemporary name which will adapt perfectly to your personal style. A renewed classic whose quality fabrics make it truly extraordinary. The perfect choice!”